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MEDIA ADVISORY: Get Ready ... The All-New 2006 Dodge Charger Advertising Campaign Is About to be UNLEASHED


Please join us for a media roundtable with Darryl Jackson, Vice President - Dodge, who will UNLEASH the all-new 2006 Dodge Charger advertising campaign.“Dragster,” a 15-second teaser spot for the new 2006 Dodge Charger aired on Saturday, May 7, during the Dodge Charger 500 in Darlington. Additional television spots will begin the week of May 16, with other mediums to follow.At the review, you will have an opportunity to preview television, print, online and grassroots initiatives, as well as discuss the overall communication strategy for the Dodge brand.


Darryl Jackson, Vice President - Dodge, Chrysler Group
Fred Diaz, Director - Dodge Marketing Communications, Chrysler Group


Wednesday, May 18
Continental Breakfast, 8:30 - 9 a.m.
Presentations, 9 -10 a.m.


Walter P. Chrysler Museum
1 Chrysler Drive
Auburn Hills, MI 48326
(248) 944-0439


All final creative will be available on a CD at the event.
Please RSVP by Monday, May 16 to Suraya DaSante at 248-512-4889
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